On May 30, 2013, we celebrated two incredible decades of partner support. We held the festivities at the Heineken Experience in Amsterdam, after the Partner Support Policy workshop. Our only regret was that we were able to invite just a fraction of the thousands of people we’ve been fortunate to work with over the years.
We were delighted to bring together a diverse group of former Heineken Partner Network (HPN) committee members, Global Connection Coordinators, clients, potential clients, and industry experts. In total nearly 200 participants.
Speeches and award presentation
Later in the evening, HPN founder Ingeborg Hooft Graafland entertained the crowd with the story of the HPN’s rocky beginnings and subsequent growth. Jacqueline van Haaften spoke warmly of her involvement in HPN and its evolution into an independent company. Ellen Jansma shared an update on the new HEINEKEN Partner Support Program, which is already a remarkable success.
One of the day’s many highlights was the award given in recognition of Global Connection’s commitment to partner support.
